01Honda2019

Civic Como Tú — Honda

(Like you.)

Client
Honda
Project
Civic Como Tú
Year
2019
Disciplines
Pre-roll, Social video, Spanish-language

The Honda Civic is sporty, loaded with technology and extremely stylish — just like the young, vibrant Latinos who drive it. So we made short pre-roll and social films that pair the car's features with their passions.

The idea

If you love stylish glasses, you'll love a stylish exhaust. Every feature of the Civic, matched to a passion — and cut to the length of a pre-roll.

Passion → Feature

  • Stylish glassesStylish exhaust
  • DJ turntablesTurning wheels
  • Paparazzi flashLED headlights
  • DancerLED dashboard
  • CapoeiraHonda Sensing®
  • VRHonda Sensing®
  • Fresh styleStylish exterior
  • WorkoutSporty seats

Eight films, six to eight seconds each

Stylish Glasses
Stylish GlassesStylish exhaust
DJ Turntables
DJ TurntablesTurning wheels
Paparazzi Flash
Paparazzi FlashLED headlights
Dancer
DancerLED dashboard
Capoeira
CapoeiraHonda Sensing®
VR
VRHonda Sensing®
Fresh Style
Fresh StyleStylish exterior
Workout
WorkoutSporty seats
A woman in a lime dress wearing glowing white glasses, lit in violet neon.
Key art

Next — Honda

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